For over half a century, See Hoy Chan (1988) Pte Ltd has brought quality, value, innovation and excellence in service to consumers of rice. A leading importer of premium Thai fragrant rice, our company distributes Heavenly Rice and Golden Phoenix. Since 2002, our home delivery service, HomeDirect, brings quality rice to your doorstep.
HomeDirect Special - HomeDirect brings you greater value! Purchase 2 packs of Heavenly Standard Rice @ $21.00 now. (Usual Price $23.20 for two 5kg packs.
HomeDirect Special - HomeDirect brings you greater value! Purchase any 10kg Golden Phoenix Thai Hom Mali Rice and get a pack of 500gm Golden Phoenix New Crop Rice Free.
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HomeDirect Prepaid Card - fuss free and hassle free! Deduct the value of your grocery order from your Prepaid Card!
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HomeDirect - Kitchen condiments delivered to your doorstep.
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Heavenly Brown Rice - Fragrant and flavourful, yet totally virtuous!
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Heavenly Events - Heavenly Rice out and about around Singapore...
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New Heavenly recipes added - check out our new recipe pages.
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Donate Rice to Charities - We can help you deliver your rice donations to charities through HomeDirect. Just tell us which charity!
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